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Plano Identity Design
Corporate identity for the first ever company in Greece for digital treatment planning in aligner orthodontics

GENERAL INFO
  • Category

    Branding

  • Industry

    Dental Technology
  • Date

    March, 2023

Identity Design for Plano Digital Treatment Planning, a technology-based orthodontic company specializing in the digital treatment planning of patients using clear braces. Plano’s goal is to support orthodontists and dental professionals in providing customized treatment plans that are clinically efficient and patient-specific.

Identity Design for Plano Digital Treatment Planning, a technology-based orthodontic company specializing in the digital treatment planning of patients using clear braces. Plano’s goal is to support orthodontists and dental professionals in providing customized treatment plans that are clinically efficient and patient-specific.

Plano Identity Design, corporate zip-bag design
Plano Identity Design, corporate box design
Plano Identity Design, logo design
The main goal for the identity design of Plano was to create an image that communicates the benefits of the product in a clear and concise manner. It needed to reflect the modern and innovative nature of the services and convey the advantages of using digital technology for orthodontic treatment
The main goal for the identity design of Plano was to create an image that communicates the benefits of the product in a clear and concise manner. It needed to reflect the modern and innovative nature of the services and convey the advantages of using digital technology for orthodontic treatment
Plano Identity Design, icon design on old mac
Plano Identity Design, business card design
Plano Identity Design, billboard design
Plano Identity Design, letterhead design
Plano Identity Design, A4 block design
The core approach in Plano identity design was centered around creating a symbol that conveys precision and alludes to digital technology. Another pivotal aspect of the design was the choice of typography. The contemporary and sleek typeface communicates the cutting-edge technology behind the company’s services. The integration of the symbol into the typography completes the logo’s design.
The core approach in Plano identity design was centered around creating a symbol that conveys precision and alludes to digital technology. Another pivotal aspect of the design was the choice of typography. The contemporary and sleek typeface communicates the cutting-edge technology behind the company’s services. The integration of the symbol into the typography completes the logo’s design.
Corporate box design
Plano Identity Design, bag design
Plano Identity Design, folder design
Regarding the color palette of the Plano identity design, we chose a bright and bold combination of colors with the aim of evoking a sense of excitement and innovation.
Regarding the color palette of the Plano identity design, we chose a bright and bold combination of colors with the aim of evoking a sense of excitement and innovation.
Stationery design
Our goal was to create a simple image with a modern design that could effectively communicate the benefits of the services and help establish the company as a leader in the field of digital orthodontic treatment.
Our goal was to create a simple image with a modern design that could effectively communicate the benefits of the services and help establish the company as a leader in the field of digital orthodontic treatment.
Paper holder design
Logo design