The core visual element is the cocoa bean, illustrated in a minimal form as a direct reference to the product and its production process. This element is consistently repeated across the series to enhance brand recognition and visual coherence.
The color-coding system was designed to support the future expansion of the range — allowing for the seamless introduction of new flavors or cocoa percentages without disrupting the brand’s visual identity. A flexible framework that organizes, differentiates, and evolves with the product.
