Comprehensive brand identity and website design for a contemporary HVAC company. Climatistiki is a leading company in the field of air conditioning and ventilation systems, offering integrated solutions for commercial and residential environments. With an upgraded structure and expanded services, the company decided to revamp its branding to strengthen its position in the market.
Our brief was to translate this new vision into a visual identity that communicates excellence, technical precision, and timeless character. Our approach was strategic: to reposition Climatistiki not just as an engineering or HVAC contractor, but as a trusted partner that designs solutions, drives innovation, and fosters collaboration.
The logo is based on a clean, modern wordmark where the circular ° symbol (degree mark) serves as a distinctive element. Placed before the name, it becomes a subtle yet powerful reference to the company’s field: temperature, climate, control. The strict sans-serif typography — with custom refinements to key letterforms — adds technical clarity and a forward-looking aesthetic, reflecting the brand’s core values: professionalism, consistency and reliability.
The broader visual system reinforces these attributes. The resulting identity is robust, adaptable, and equipped to support Climatistiki’s business goals — both visually and strategically — while standing out from the competition.
A key component of the rebranding is the company’s new website. Designed with a modern, minimalist visual language, the site uses dark backgrounds and large-scale project imagery to highlight Climatistiki’s technical expertise. A fully responsive layout ensures smooth, intuitive navigation across all devices, turning the company’s digital presence into a true brand asset.
